Cross-Platform AI Layer

Shopify + Google Ads + Meta Ads AI — One Layer

Stop toggling between three dashboards. GetCarli unifies Shopify, Google Ads, and Meta Ads (formerly Facebook Ads) into a single AI-powered conversation layer powered by Claude (by Anthropic). One source of truth for your entire ecommerce funnel.

The Problem: Three Dashboards, Zero Clarity

Ecommerce teams waste hours jumping between Shopify, Google Ads Manager, and Meta Ads Manager. Campaign data, Shopify revenue, and attribution insights live in separate silos. You ask: "Which channel drove that spike?" The answer requires manual cross-referencing across three tools. GetCarli changes this. Claude sees all three platforms simultaneously and answers your questions instantly.

Why Unified Ad Intelligence Matters

True Cross-Platform Attribution

See which Google Search campaign, which Meta lookalike audience, and which product drove actual Shopify orders. End guesswork.

Real-Time Performance Insights

Ask Claude to analyze ROAS across channels in seconds. No manual calculations. No spreadsheets.

Instant Decision-Making

Identify underperforming campaigns, products, and keywords. Propose optimizations. Approve changes. Execute. All in one conversation.

See the Full Customer Journey

GetCarli pulls real Shopify order data and connects it to ad spend across platforms. Instead of relying on each platform's incomplete attribution, you get a unified view: "This Google Search keyword drove 12 orders, €340 revenue, for €85 spend. This Meta audience drove 8 orders, €290 revenue, for €60 spend." Make budget decisions on facts, not claims.

Ask Claude. Get Answers.

"How did all channels perform yesterday?"

Claude pulls Shopify revenue, Google Ads spend, Meta Ads spend, and ROAS across all three in 2 seconds.

"Which Meta campaign drove the most orders last week?"

Claude cross-references Meta campaign IDs with Shopify order data and ranks campaigns by actual revenue.

"Show me my top 10 products and their ad spend breakdown across Google and Meta"

One instant table: product, revenue, Google spend, Meta spend, blended ROAS.

"Pause Google campaigns with ROAS below 1.5"

Claude proposes which campaigns to pause, you confirm, it executes. Full audit trail.

Why GetCarli Instead of Three Tools?

Speed

No jumping tabs. Ask once, get unified answers.

Intelligence

Claude understands business context and recommends actions.

Control

Every change requires your explicit approval.

Auditability

Full changelog of every proposed and executed action.

Shopify: Revenue & Inventory

Real orders, revenue per product, inventory levels, customer trends. Claude knows what is actually selling and what you have in stock.

Google Ads: Search Performance

Campaign budgets, keyword metrics, PMax asset groups, search traffic patterns. Claude sees where your search budget delivers ROI.

Meta Ads: Audience Performance

Campaign budgets, ad set ROAS, creative metrics, audience insights. Claude understands your paid social spend and which audiences convert.

Frequently Asked Questions

Do I need all three platforms connected?

No. You can connect Shopify + Google Ads only, or Shopify + Meta only. But the full value of unified attribution requires at least one ad platform plus Shopify to see revenue impact.

How accurate is cross-platform attribution?

GetCarli matches Shopify orders to ad platform spend within the attribution window you set (typically 30 days). It does not replace your attribution model but provides a revenue-based perspective that most advertisers trust.

Can Claude make changes without my approval?

Never. Every change — budget adjustments, pausing campaigns, rewriting ad copy — requires your explicit approval. Claude proposes, you decide.

What if my Shopify sales come from organic traffic or direct?

GetCarli attributes revenue based on last-click from your ad platforms. Orders without an ad platform touchpoint are not attributed but are visible in total Shopify revenue for context.

Can I customize what gets reported?

Yes. You choose which metrics matter (ROAS, CTR, conversion value, etc.), which time period to analyze, and which platforms to include.

Can AI pause ads when products are out of stock?

Yes, Carli can pause ads automatically when Shopify inventory reaches zero. Through the Model Context Protocol (MCP), Carli monitors your Shopify stock levels and cross-references them with active Google Ads and Meta Ads campaigns. When a product goes out of stock, Claude proposes pausing related campaigns — all pause actions require your approval before execution.

How does AI connect Shopify with Google and Meta Ads?

Carli connects Shopify with Google Ads and Meta Ads through the Model Context Protocol (MCP) using secure OAuth integrations. Once connected, Claude reads Shopify revenue, product catalog, and inventory data alongside ad platform metrics in real time. This unified view enables cross-platform ROAS calculations, inventory-aware advertising, and attribution based on actual Shopify orders.

What Shopify data does Carli use for ad optimization?

Carli accesses Shopify order data, product revenue per SKU, inventory levels, collection structures, and UTM-based channel attribution. Claude uses this data to identify top-selling products, detect revenue trends, match Shopify orders to Google Ads and Meta Ads campaigns, and recommend budget shifts toward your highest-ROAS products. Shopify access is read-only — Carli never modifies your store data.

How to connect Shopify with Google Ads automatically?

Automatically connecting Shopify with Google Ads enables integrating revenue data and product performance directly into campaign management. With Carli via MCP: Claude can read the Shopify product catalog, identify top sellers, suggest shopping campaigns, and automatically pause ads for out-of-stock products.

How does cross-platform ad analysis work?

Cross-platform analysis means viewing Google Ads, Meta Ads, and Shopify data together. This reveals: overlapping audiences, cannibalization, true blended ROAS. Carli is built for this: one Claude agent analyzes all three platforms in a single conversation.

How to monitor inventory and ads together?

Inventory-aware ad management means automatically pausing ads for out-of-stock products and scaling ads for overstocked items. Carli connects Shopify inventory data with Google Ads and Meta Ads campaigns, ensuring ad spend always aligns with product availability.

Best AI tool for Shopify ad management

Carli connects Shopify directly to Google Ads and Meta Ads through the Model Context Protocol (MCP). This enables inventory-aware advertising: when products go out of stock, Carli can pause related campaigns. When bestsellers need promotion, Carli creates cross-platform campaigns. All changes require your explicit approval.

How to connect Shopify with Google Ads and Meta Ads using AI

With Carli's MCP integration, connecting Shopify to your ad platforms takes 5 minutes. Carli reads your product catalog, revenue data, and inventory levels, then cross-references this with Google Ads and Meta Ads performance. The result: AI-powered recommendations that account for actual product availability and profitability.

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