Claude now knows your Ad-Accounts.
Connect Shopify, Google Ads and Meta Ads (formerly Facebook Ads). Ask Claude anything you want. Carli gives it the power to act.
No credit card · 5 min setup · GDPR compliant · EU hosting
Google Ads
Meta Ads
Shopify
ClaudeDo you have optimizations for me today?
Good morning! Based on your morning briefing at 07:30, there is a clear optimization opportunity. Let me pull the current data...
Cross-Platform Overview — last 7 days:
| Campaign | Platform | Spend | ROAS | CPA |
|---|---|---|---|---|
| ASC "Spring" | Meta | €300/d | 4.2x | €12 |
| PMax "Lyra" | €600/d | 1.4x | €38 | |
| DPA Retargeting | Meta | €150/d | 2.8x | €18 |
| Search "Brand" | €120/d | 0.9x | €52 | |
| Shopping "Vela" | €80/d | 3.6x | €15 |
Analysis & Reasoning:
• Google PMax "Lyra" consumes 46% of total budget at only 1.4x ROAS.
• Brand Search at 0.9x ROAS has been unprofitable for 12 days.
• Meta ASC "Spring" has 3x better CPA \u2014 frequency at 1.2, well below fatigue threshold.
Proposal — 3 Actions:
Net savings: €120/day (€3,600/month) · Projected ROAS: 2.1x → 3.4x
Yes, execute all three.
Executing — 3 Actions:
Complete① Google PMax "Lyra"
€400/day
② Google Brand Search
€120/day
— paused③ Meta ASC "Spring"
€500/day
Blended ROAS
3.4x
Saved/day
€120
Saved/month
€3.600
Not a dashboard. An employee.
Other tools give you charts. Carli gives you a Claude agent that understands your numbers, thinks cross-platform — and acts when you say go.
Vertical Claude Power
MCP-native, not a GPT wrapper. Claude reasons across all your accounts simultaneously — with 57 specialized ad-optimization tools.
One conversation. Three platforms.
Cross-platform analysis in a single sentence. No tab-switching, no CSV exports, no manual comparisons.
You confirm. Always.
Every change requires your explicit OK. Carli prepares, you approve. Full transparency, full control.
12 workflows. 57 tools. Zero tab-switching.
Every task a media buyer needs — from morning briefing to creative fatigue analysis. All in one Claude conversation.
Morning Briefing
Automated KPI reports via email or Slack at 07:30.
Full Audit
Cross-platform audit with ROAS, attribution, and budget analysis.
Campaign Deploy
Create Meta + Google campaigns from a media plan. Preview first, deploy with one click.
Search Term Mining
Find wasted spend and new keywords in Google Search campaigns.
Creative Fatigue
Andromeda 2026 signals: age risk, CTR trends, refresh urgency per creative.
Budget Optimization
Shift budget from underperformers to winners. Confirm-pattern — always.
Product Feed
Manage collections, labels, and product sets across Shopify + Meta + Google.
Audience Building
Build segments from top products, revenue data, and catalog signals.
Scaling Playbook
ROAS > 5×? Carli proposes scaling steps. ROAS < 1.5×? Automatic pause recommendation.
Bundle Detection
Auto-detect product bundles and configure special ad rules.
Inventory Alerts
Pause ads for out-of-stock products. Scale ads for overstocked items.
Weekly Review
Automated performance trends, pacing check, and next-week strategy.
Clarity every morning. Without opening a dashboard.
Every morning at 07:30 your KPI briefing arrives — by email or Slack. Revenue, ad spend, ROAS, top campaigns, and alerts. Everything at a glance.
- By email or Slack — you choose
- Alerts on ROAS drops, budget anomalies, low stock
- Daily, automatic, hands-free
Carli Morning Briefing
March 18, 2026 · 07:30Shopify Revenue
€12,847
+12.4%Ad Spend
€3,214
-2.1%Blended ROAS
3.99
+0.34Top Campaign
PMax Vela Alba
ROAS 5.2ROAS below 2.0 on "Brand Search" — action recommended
Every change needs your OK.
Carli prepares. You decide. Nothing happens without your explicit approval.
Analyze
Carli identifies problems and opportunities across all platforms.
Preview
You see exactly what will change — budget, campaign, expected impact.
Confirm
Only after your OK does Carli execute. Full audit trail included.
One plan. Everything included.
Carli Pro
14 days free
- Up to 3 shops
- Morning briefings via email & Slack
- Cross-platform analysis & audit
- Alerts & recommendations
- Controlled execution with approval
- 57 ad-optimization tools — full access
- Andromeda 2026 + Google Ads strategies built-in
- EU hosting Frankfurt · GDPR
No credit card · Cancel anytime
After the trial: €199/month. Cancel with one click. No lock-in.
Questions? We have answers.
About 5 minutes. Connect Shopify, Google Ads, Meta Ads via OAuth. No API keys to manage.
Yes. Your data stays yours. Disconnect in one click. We delete all your data within 30 days.
No action is taken. Carli prepares changes, but nothing happens without your explicit approval.
Absolutely. AES-256-GCM encryption, EU hosting in Frankfurt, GDPR-compliant. Your credentials are never stored in plaintext.
14 days free. No credit card required. Try everything at no cost.
What is an AI Ad Manager?
An AI Ad Manager is an AI-powered system that autonomously analyzes, optimizes, and executes advertising campaigns across platforms like Google Ads and Meta Ads (formerly Facebook Ads) — without requiring manual dashboard navigation. Unlike traditional automation tools, an AI Ad Manager understands campaign context, recognizes patterns across platforms, and responds to natural language instructions. Carli is such an AI Ad Manager: powered by Claude (by Anthropic), MCP-native with the Model Context Protocol (MCP), directly connected to Google Ads, Meta Ads, and Shopify — with 57 specialized tools.
How to improve ROAS with AI?
ROAS (Return on Ad Spend) improves through three levers: shifting budget from underperformers to winners, pausing inefficient keywords and creatives, and prioritizing better placements. AI systems can perform this process daily and cross-platform. Carli analyzes ROAS data from Google Ads, Meta Ads, and Shopify together, detects cross-platform patterns, and suggests concrete actions. E-commerce businesses using AI-powered ROAS optimization report 25–40% improvement.
What is blended ROAS?
Blended ROAS is the combined return on ad spend across all advertising platforms — Google Ads, Meta Ads, and any other channels — measured against total revenue (typically from Shopify). Unlike platform-specific ROAS, blended ROAS reveals the true efficiency of your entire ad portfolio. Carli calculates blended ROAS automatically by combining Shopify revenue with spend data from all connected platforms.